$35 lobster purse sparks frenzy at T.J. Maxx and…
Consider the lobster…purse.
Fashionistas are clawing eyes out making an attempt to get their palms on the ‘summer bag of your dreams’ — however don’t trouble trying within the designer boutiques of Madison Avenue.
Forget pearls and Prada — this suddenly-viral accent appears to be like prefer it crawled out of a New England seafood shack.
Or, relatively, T.J. Maxx, the place the off-brand, white-beaded, over-the-shoulder holder — adorned with a six-pack of vivid pink lobsters — is at the moment retailing for $34.99.
Bizarrely, the outré object has turn out to be a bonafide hit — with model watchers vowing they’d “sell a kidney” to get their palms on a bag of their own.
The crustacean-themed craze appeared to start when TikTok person @leahalba unearthed the oceanic oddity on April 6 — posting a now-viral clip together with her finances prize.
“6 stores later… and you FINALLY find the summer bag of your dreams,” she wrote.
Since then, #lobsterbag and #beadedbags have collectively hauled in more than 18 million TikTok views, and counting.
Even workers at the chains themselves are hooked.
“I want one — I’m sneaking out during nap time to look,” Kristen Jacques, a Boston-based store design supervisor for TJX Companies, instructed Marie Claire.
One TikTokker, @baconandbeauty, stated she’d visited a whopping 13 shops in search of the elusive accent.
“Nautical and fruits/food in fashion are definitely the two big ‘in’ styles for summer,” she defined.
“Maximalism is definitely coming back when it comes to accessories and I think that the beaded bag trend hits that mark really nicely while still being delicate.”
But for her, the bag isn’t simply bait — it’s personal.
“I’m from New England, specifically Cape Cod which is a lobster hub. My brother was a lobster fisherman for many seasons and would always bring home beautiful fresh lobsters and it was a great way to bring the family together. We also love trips to Maine. I guess the bag feels like home to me,” she stated.
According to Town & Country Magazine, “A new season calls for a new rotation of accessories, and this spring, it’s all about beaded bags.”
As the climate will get hotter, the outlet famous, “the shimmering, intricately-embellished and often catching styles are a perfect way to infuse fun flair and charm into any look.”
Meanwhile, the fisherman aesthetic seems to be hauling in followers quicker than you may say “boil and butter,” with some determined enough to ponder promoting physique components to be half of the pattern.
“I have searched high and low for this bag,” TikTok person @laur_en_order___ begged her followers.
“I need the beaded bag like I need oxygen. Will sell a kidney. Will wrestle a lobster. Will cry on camera. Please help me.”
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