Campbells rolls out new soups, adding first-ever…
Campbell’s signature red-and-white soup cans are evolving, as a number of new soups be a part of the historic model’s lineup.
Campbell’s Condensed Gluten Free Banza Chickpea Pasta and Chicken Soup
With gluten-free eating changing into more and more common among Americans, Campbell’s has partnered with Banza to launch a new gluten-free model of its iconic condensed chicken noodle soup.
“The new variety pairs the comfort of Campbell’s Chicken Noodle Soup with Banza’s beloved gluten-free chickpea penne pasta, delivering the classic flavor fans know and love,” Campbell’s announced in a news release.
According to the company, roughly 30% of the U.S. population actively seeks gluten-free choices, “and the U.S. gluten-free market is projected to grow at a 9.8% compound annual growth rate from 2026 to 2033.”
Gluten is a kind of protein discovered in sure grains and is common in bread, pasta, baked items and some sauces and soups.
Celiac disease is an autoimmune disorder that causes the physique to assault the small gut when a particular person eats gluten.
Campbell’s has added a number of new soups, including their first-ever gluten-free option. Campbells
About 1% of the population has celiac disease, but “only about 30% are properly diagnosed,” stories the Celiac Disease Foundation (CDF).
More people are believed to have non-celiac gluten sensitivity or non-celiac wheat sensitivity than celiac disease, although actual charges stay unsure.
According to the CDF, people with gluten sensitivity can expertise depression, ADHD-like habits, belly pain, bloating, diarrhea, constipation, complications, bone or joint pain and chronic fatigue when they’ve gluten in their diet.
“For over 125 years, Campbell’s Chicken Noodle Soup has been a staple in homes across America,” said Benjamin Crook, senior vice president of soup at The Campbell’s Company.
The company announced in a news release, “The new variety pairs the comfort of Campbell’s Chicken Noodle Soup with Banza’s beloved gluten-free chickpea penne pasta, delivering the classic flavor fans know and love.” Campbells
“Partnering with Banza lets us bring that same classic chicken noodle taste to the growing number of people looking for gluten free options, made with ingredients like No Antibiotics Ever chicken meat and Banza’s chickpea pasta in a flavorful variety that will stand out on shelf.”
The new chicken noodle soup is obtainable now on Amazon and will roll out to retailers nationwide, the company announced.
Campbell’s Chunky Buffalo Wild Wings Parmesan Garlic Chicken Noodle Soup
Campbell’s Chunky, the heartier model of the model’s soups, has teamed up with Buffalo Wild Wings (BWW) to create Campbell’s Chunky Buffalo Wild Wings Parmesan Garlic Chicken Noodle Soup.
According to Campbell’s, Buffalo Wild Wings is “the largest sports bar brand in the United States.”
The soup collaboration is a component of a “rapidly growing off-premise business through Buffalo Wild Wings GO,” the takeout and supply arm of BWW.
Campbell’s has partnered with Banza and Buffalo Wild Wings to produce a gluten-free option, along with BWW-themed flavors. Campbells
The soup company said the partnership “reflects Chunky brand’s broader strategy to reach a new generation of soup consumers through modern, bold flavors.”
Seventy % of Americans report protein as the nutrient they most need to eat, a 2025 International Food Information Council survey discovered.
The BWW soup accommodates 17 grams of protein per 18.8-ounce can.
Retailers started promoting it this month.
Campbell’s Chunky x Pabst Blue Ribbon Beer Cheese with Potatoes & Chorizo Soup
Campbell’s Chunky x Pabst Blue Ribbon Beef, Bacon & Beer Chili with Beans
Last fall, Campbell’s launched two new Chunky soups “just in time for soup season” and in holding with the company’s aim of offering customers bolder flavors.
Campbell’s Chunky x Pabst Blue Ribbon Beer Cheese with Potatoes & Chorizo Soup consists of chorizo and potatoes “simmered in creamy cheese infused with Pabst Blue Ribbon Beer flavor.”
Campbell’s Chunky x Pabst Blue Ribbon Beef, Bacon & Beer Chili with Beans options seasoned beef, beans and smoky bacon and PBR taste, according to the company.
Both soups are bought solely at Walmart.
Last 12 months, Campbell’s CEO Mick Beekhuizen said that customers are cooking at home “at the highest levels since early 2020 and turning to our brands for value, quality and convenience.”
In 2025, Campbell’s skilled “an unspecified increase in soup sales and a 5% decrease in organic sales of snacks,” Axios reported.
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