Aamir Khan intervenes in Coolie release: Makes | Indian Movie News
In a transfer that’s ruffled more than a few feathers in North India, Aamir Khan has unexpectedly concerned himself in the Coolie (Hindi) release strategy – despite doing a mere prolonged visitor look in the movie.
The prolonged cameo, pitched as a goodwill gesture toward Rajinikanth, was completed by Aamir Khan for free. But now, Aamir has reportedly called PVR-Inox boss Ajay Bijli straight, aggressively requesting premium showcasing for Coolie across the nation, and has even pushed the multiplex chain to do a advertising tie-up with the Rajinikanth starrer in North India. The call has left the PVR-Inox crew surprised. “Aamir has no financial stake in Coolie. This wasn’t expected,” said a source close to the matter to Bollywood Hungama.
Industry insiders imagine this is less about friendship and more about business. War 2, starring Hrithik Roshan, NTR Jr., and Kiara Advani, and backed by Aditya Chopra’s YRF, is being positioned as the next mega franchise event. Caught in the center is PVR-Inox, now strolling a tightrope between two giants: YRF and Sun Pictures. The cellphone call from Aamir, insiders say, has triggered nervous murmurs within the exhibition chain, given his long-standing relationship with Ajay Bijli and a historical past of last-minute interventions.
What ought to have been a simple release has now turned into a battleground of egos, leverage, and legacy. And as always in Bollywood, the real show begins off-screen. Interestingly, both Aamir Khan and NTR Jr. are doing a movie on DadaSaheb, and the off-screen battle makes issues even more intense.
Also Read: Rajinikanth vs Hrithik-NTR Jr. at box workplace: Coolie takes SHOCKING 6X lead over War 2 in US with 9 days to go!
Aamir Khan intervenes in Coolie release: Makes | Watch Online Free
Stay in the know with the latest trending topics! Visit our web site daily for the freshest movie news and content, expertly curated to keep you entertained and informed.