Hispanic Heritage Month: La Familia Project Is…
La Familia Project is building equity, tradition, and group through sport, artwork, and wellness.
Source: La Familia Project
Powered by adidas Community Lab, this grassroots NYC initiative is rewriting what group care appears to be like like.
In the guts of New York City, where cultures collide and communities rise despite systemic boundaries, the La Familia Project (LFP) is making waves — not with fanfare, but with affect. Rooted in the idea that health, expression, and group belong to everybody, LFP is a grassroots group devoted to offering free sports activities, arts, and wellness programming for BIPOC and LGBTQIA+ youth, younger adults, and seniors across underserved NYC neighborhoods.
Thanks to the help of the adidas Community Lab initiative, LFP has expanded its attain and deepened its affect — creating secure, inclusive, and empowering areas where identification and motion are celebrated facet by facet. La Familia Project’s journey started with a single, highly effective query: What if every younger particular person had access to a secure space for both bodily and emotional expression?
“The biggest inspiration came from noticing just how few quality & consistent physical and mental health programs were available for inner-city youth and their families,” explains Javana Mundy Quesada, Co-Founder of LFP. “At first, it was really about boxing… but as we grew, we realized the need was so much bigger.”
With a background in the humanities, Javana naturally helped increase the group’s mission from sports activities alone to a more holistic model — incorporating artistic arts and wellness practices like mindfulness, motion, and therapeutic workshops.
“We’re intentional about embedding social and emotional learning into everything,” she says. “It’s not just about throwing a punch or kicking a ball — it’s about life skills.”
In a metropolis as numerous as New York, no single program can serve everybody — unless it listens first.
“We start by listening,” says Founder Vidal Quesada Guzman. “Before we roll out a program, we propose ideas, gather feedback, and build together with the community.”
From bilingual companies to hiring instructors who are already revered leaders within their neighborhoods, LFP ensures that its areas mirror the people they’re constructed for.
“It’s important that people feel seen and heard… representation matters,” Vidal provides.
Over the weekend, LFP introduced its mission to the pitch with a Women’s 3v3 Soccer Tournament, timed to coincide with Mexican Independence Day. The event blended athletic competitors with cultural celebration — and all for a good trigger.
The event options:
High-energy 3v3 matches spotlighting girls athletes 18+
Live Mariachi music & Latinx cultural satisfaction
Local food distributors & group useful resource tables
Grassroots fundraising: Proceeds help youth sports activities gear, immigration orgs, and LFP’s year-round packages
“This event really shows what we mean by grassroots equity in action,” says Javana. “We’re celebrating identity, lifting up women’s sports, and directly supporting our community — all at once.”
La Familia Project’s growth has been catalyzed by key partnerships, none more very important than its collaboration with adidas Community Lab — a program that uplifts local leaders driving social change.
“With adidas… their support was the first time we received significant funding to grow our programs,” says Vidal. “That investment gave us the power to create consistency — something grassroots organizations like ours really need.”
For LFP, financial backing isn’t just about enlargement. It’s about stability, the type that creates lasting, generational affect.
For those impressed to become involved, both founders agree: coronary heart comes first.
“My advice is simple — come with love and passion for the mission,” says Vidal. “Everything we do has to come from compassion and understanding.”
Javana provides, “Real change doesn’t happen overnight. It takes patience, consistency, and a willingness to grow alongside the community.”
What’s Next for La Familia Project?
As LFP continues to increase citywide, one factor stays fixed: its dedication to culturally responsive, community-rooted care. Whether it’s boxing in colleges, mariachi on a soccer subject, or therapeutic through artwork, the group’s imaginative and prescient is daring and superbly clear — construct household, not just packages.
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