Its getting ugly at Miss USA as CEO is allegedly…
A yr after Miss USA and Miss Teen USA both give up their titles, citing considerations for mental health — and sources told The Post about an allegedly poisonous ambiance and “bullying” by CEO Laylah Rose — insiders say Rose has been changed.
The Miss USA and Miss Teen USA pageant announced Tuesday that longtime coach and decide Thom Brodeur, 55, is the new CEO, chairman and president of the manufacturers.
He replaces embattled CEO Rose, 45, who had owned the license to both manufacturers since 2023.
“We are bringing a transformational vision rooted in technology, media and fan engagement to modernize and revitalize these titles for the next generation of powerhouse women and their worldwide fan base,” Brodeur said in a assertion launched by the Miss Universe Organization, which is over both Miss USA and Miss Teen USA.
A yr after Miss USA and Miss Teen USA both give up their titles, citing considerations for mental health, insiders say pageant CEO Leylah Rose has been changed. Instagram
In May 2024, Miss USA Noelia Voigt (proper) issued a shock announcement that she was resigning from the crown seven months into her reign, citing mental health challenges. Days later, former Miss Teen USA UmaSofia Srivastava (left) also stepped down. Getty Images for Supermodels Unlimited
“It’s a bad situation,” a source close to the state of affairs told The Post. “They eventually needed to make a change just because the state directors were dropping out right and left. There was so much backlash they [the parent organization] had to step in.”
Last yr, state administrators told The Post Rose had allegedly left them in the darkish about manufacturing schedules and venues forward of the 73rd annual magnificence pageants.
The source added that reigning Miss USA Alma Cooper, the first active-duty Army officer to be topped, has not been paid. Winners sometimes earn a six-figure wage and are given a car, an condominium, residing bills and wardrobes.
“She hasn’t been paid a cent. She had the same issues [with Rose] as past title holders,” the source claimed of Cooper.
Sources told The Post that reigning Miss USA Alma Cooper has not acquired the anticipated compensation related with her title. Getty Images
“The Army approved me being paid by Miss USA…I just never was,” reigning Miss USA Alma Cooper commented in response to a fan on Facebook asking about her compensation as the title holder. Facebook
Cooper, meanwhile, seems to have addressed her pay standing to a fan on Facebook who requested if an lively obligation army member might receives a commission for being Miss USA.
“The Army approved me being paid by Miss USA…I just never was,” Cooper commented in response.
Another source acquainted with Cooper confirmed she has not been paid.
The Post has reached out to Rose, Brodeur and Cooper for remark.
Thoms Brodeur, a longtime pageant coach and expertise guide, is the new chairman, president and CEO of Miss USA and Miss Teen USA, The Miss Universe Organization announced Tuesday. hom Brodeur/ Instagram
Brodeur first announced news he was taking over the pageants on Instagram on September, 4, vowing: “I think it’s time we started making good, on promises, forgotten, and working together to create and keep better promises of the future.” hom Brodeur/ Instagram
In May 2024, then-Miss USA Noelia Voigt despatched shock waves through the pageant universe when she issued a jarring announcement that she was resigning from the crown seven months into her reign, citing mental health.
She also claimed she was inappropriately harassed at a Christmas parade she attended for the group.
Voigt was the first title holder in the historical past of the pageant, which started in 1952, to voluntarily step down.
Days later, then-Miss Teen USA UmaSofia Srivastava also turned in her sash — saying in a assertion that her personal values “no longer fully align with the direction of the organization.”
CEO Leylah Rose initially appeared to counsel that she was still in charge, posting a message about “hearsay” seemingly in response to the first announcement of Brodeur’s takeover. Getty Images
Sources at the time told The Post that the alleged harassment and bullying turned so unhealthy, Srivastava’s dad and mom refused to let Rose talk with their daughter.
Rose denied allegations of a poisonous work place, bullying and inappropriate harassment last May, telling the Los Angeles Times in a assertion: “We are very disappointed to hear the recent false allegations made by individuals speaking on behalf of our former title holder.”
“The allegations of inappropriate harassment, toxic enviornment and buylling are not true,” Rose continued.
“To be clear, such behavior is not accepted, and we can assure you that if such behavior ever occured, we would take immediate steps to protect our titleholder and provide access to appropriate resources.”
Alma Cooper, previously Miss Michigan, was topped the winner of Miss USA 2024. Getty Images
On Monday, the source told The Post how the Miss USA group “desperately needed a change.”
Brodeur, who runs the expertise teaching consultancy Brodeur Beauty, first leaked particulars about his new possession on September 4, on his personal Instagram web page.
“I’m thrilled to share that I have officially acquired Miss USA and Miss Teen USA. With a 10-year exclusive license, a powerhouse team and a clear vision, I’m ready to modernize, revitalize and reignite two of the most iconic brands in American pageantry,” Brodeur wrote, citing “kindness” and “transparency,” among his core values.
At the time, Rose claimed on social media she was still in charge, posting on Sept. 5 on the pageants’ official Instagram pages: “We do not engage with every rumor or piece of hearsay. Instead, we focus on verified information and constructive dialogue to ensure clarity and trust.”
“Overall, people are just relieved and completely happy that there’s a change — they noticed the fast deterioration. People are placing their hopes that he and the workforce will probably be in a position to flip it [the pageants around,” a second insider told The Post.
“We’ll wait to see what happens. It’s a tough job and it’s certainly not going to be easy for him. He’s going to have to dig it out of a hole,” the insider added.
The transaction, according to the Miss Universe statement, “was made possible through a Brodeur-led investment group.”
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