Netflix and Ministry of Tourism, India unveil | Indian Movie News
Streaming platform Netflix marked a notable second at ITB Berlin — one of the world’s main journey and tourism commerce reveals — with the launch of two promotional videos celebrating India’s tradition and culinary variety. The videos, titled India’s Vibrant Culture, Festivals and Heritage and Flavours of India, had been unveiled by Union Minister for Culture and Tourism Gajendra Singh Shekhawat.
Developed in collaboration with the federal government’s tourism initiative Incredible India, the videos spotlight the nation’s cultural richness, festivals, delicacies, journey tourism, wildlife and natural landscapes. The visuals draw from memorable scenes featured in Netflix’s Indian movies and sequence launched over the past decade.
The two movies mark the first instalment in a deliberate sequence of ten short promotional videos under the partnership. The initiative goals to showcase how storytelling through cinema and sequence can deliver journey locations to global audiences while highlighting India’s various cultural experiences.
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The marketing campaign also builds on Netflix’s lately announced collaboration with the Ministry of Tourism, India. Through the initiative, journey locations across the nation are anticipated to be built-in into unique tales produced by Netflix India, aligning leisure content with efforts to promote tourism and strengthen cultural connections internationally.
Also Read: EXCLUSIVE: Netflix’s Tanya Bami on Hello Bachhon, “It is an evolution from the Kota Factory space but in a very different way”
Netflix and Ministry of Tourism, India unveil | Watch Online Free
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