Drake Karen-ly Claims Universal Music Group &…
Drake & Kendrick – Source: Cole Burston / Getty
In a shockingly non-hip-hop transfer, Complain Papi Drake is alleging that UMG and Spotify deployed bots to “artificially inflate” the success of Kendrick Lamar’s “Not Like Us,” violating the RICO act.
Right whenever you suppose Drake and Kendrick Lamar’s summer time squabble is fading away into a distant reminiscence, one other development happens. While Kendrick didn’t kick Drake’s back in again on his newest project, GNX, the Canadian is seemingly nonetheless caught on “Not Like Us.”
According to Billboard, Drizzy has initiated a lawsuit towards his label, Universal Music Group, and Spotify over the chart-topping report.
Drake’s Frozen Moments LLC alleges that UMG deployed an unlawful “scheme” utilizing corrupt strategies to make sure that the slanderous monitor dominated streaming companies.
“UMG did not rely on chance, or even ordinary business practices,” attorneys for Drake’s company write. “It instead launched a campaign to manipulate and saturate the streaming services and airwaves.”
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Surprisingly, the submitting accuses UMG of violating the “RICO” act, alleging the “scheme” is an organized crime alongside false promoting. The Independent reviews that Drake claims UMG “refused to engage” in discussions over the matter when confronted. It’s additionally value noting that Drake was directed to sue Kendrick Lamar over the allegations as a substitute of UMG or Spotify, however he didn’t.
“It instead launched a campaign to manipulate and saturate the streaming services and airwaves with a song, ‘Not Like Us,’ in order to make that song go viral, including by using ‘bots’ and pay-to-play agreements,” the submitting states, claiming UMG charged Spotify 30 p.c much less than its normal licensing charges in exchange for Spotify pushing suggestions for “Not Like Us” to “users who are searching for other unrelated songs and artists.”
Hip-Hop Wired reviews that the pre-lawsuit submitting additionally accuses Spotify of failing to reveal they acquired compensation for recommending the tune. As the meat performed out Drizzy, alleges in courtroom paperwork that UMG terminated workers who had ties to him.
“[Drake}received information that UMG has been taking steps in an apparent effort to conceal its schemes, including, but not limited to, by terminating employees associated with or perceived as having loyalty to Drake.”- the filing alleges.
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Suing over a diss track is almost unfathomable and would be the most non-hip-hop action we’ve seen in rap history. However, if Drake is willing to roll the dice on the matter, hopefully, he has enough evidence to make it pay off in the end. Before this F.A.N. fallout, the Canadian reminded us every chance he could that UMG signed him to Republic Record for a deal allegedly worth $400M. Now he’s preparing to sue the label months after unleashing “100GIGS” which included hours of unreleased footage for free. Maybe this is his long-awaited “plot twist,” he teased, or maybe he’s just going out sad.
Mustard and Top Dawg ENT head Punch seemingly think the latter.
The post Drake Karen-ly Claims Universal Music Group & Spotify Used Bots To ‘Artificially Inflate’ Kendrick’s ‘Not Like Us’ In Legal Filing appeared first on GWN.