The truth behind the MTV rumors — as corporate…
MTV’s four-decade run on cable TV in the US gained’t end anytime soon – but it’s at risk of changing into an eventual casualty as the iconic community’s corporate homeowners search for methods to slash prices, On The Money has realized.
The music video channel that launched in 1981 and morphed into a reality-TV vacation spot is – like its sister networks Comedy Central and Nickelodeon under media giant Paramount Skydance – getting slammed by wire cutting.
For now, CEO David Ellison and his No. 2, Jeff Shell have no plans to shutter MTV’s US operations largely because it’s…
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