Dominos Pizza menu changes could include…
One of America’s largest pizza chains might introduce a protein-boosted pizza.
The news got here from a current call with Sandeep Reddy, Domino’s chief financial officer, according to Yahoo Finance’s government editor Brian Sozzi.
The concept was floated by analysts from Bernstein, a New York-based investment research firm, after discussions with the CFO, who didn’t disclose any particular product innovations.
“Once again, for competitive reasons, management did not share the type of innovation, but we appreciated that ideas like a protein-boosted pizza, revamped chicken platform and variations of existing formats (e.g., a deep dish or new stuffing for the crust) could be operationally deployed and are likely in the long-term pipeline of ideas that management could eventually tap in,” the observe said, according to Sozzi.
Domino’s is contemplating offering a protein-boosted pizza as the demand for fitness-focused meals continues. Alexander LW – stock.adobe.com
Fox News Digital reached out to Domino’s for remark.
While Domino’s has not confirmed plans for a protein-focused pizza, the idea tracks with a broader industry push toward higher-protein menu choices.
“There’s no doubt protein is on the rise,” said Maeve Webster, the Vermont-based president of Menu Matters and a restaurant industry knowledgeable.
The growth of GLP-1s is a key purpose for protein’s booming reputation, according to a restaurant industry knowledgeable. littlestocker – stock.adobe.com
From a shopper standpoint, protein is “intuitive and requires little advanced understanding,” Webster told Fox News Digital.
“Protein is good,” she said. “Most people like eating it in some form, and adding it to anything will make it healthier.”
“Obviously, that’s reductive, but that’s as easy as it is for the consumer — most of whom don’t want to or don’t have the time to dive deeper into health issues.”
The pizza chain’s menu changes could also include revamped chicken choices and a deep dish crust. sdx15 – stock.adobe.com
She also cited the continued growth of GLP-1s as a key purpose for protein’s booming reputation.
“Adding protein to popular and indulgent items can reduce any guilt associated with its consumption,” she said.
“Recently, we’ve seen fiber begin to challenge protein as the trending macro nutrient, and the need for more fiber is greater than the need for more protein … But protein tends to be sexier, tastier — just another reason to add another slice of bacon to that burger — and more youthful.”
The news comes as demand for protein-rich meals continues to climb.
Earlier this 12 months, the chairman and CEO of Coca-Cola floated the thought of including protein or fiber to more tender drinks.
Last fall, Starbucks launched its Protein Lattes and Protein Cold Foam, which include between 15 and 36 grams of protein per beverage.
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