Lays introduces new chip flavor chosen from 70k…
She cashed in her chips.
Lay’s launched a new chip flavor chosen from tens of 1000’s of solutions in its annual $1 million contest Tuesday.
The “Do Us A Flavor” contest winner was the Bacon Grilled Cheese.
The Bacon Grilled Cheese, created by Paula George from Okla., beat out more than 70,000 different submissions in the “Do Us A Flavor” contest and will likely be bought at grocery shops nationwide.
“Submitted by Paula George from Sapulpa, Okla., this winning flavor is a savory, nostalgic ode combining two of everyone’s favorites – bacon & grilled cheese!” the snack model acknowledged on its web site.
Paula George’s profitable chip thought was impressed by her late father. Lays
“George drew inspiration from her late father’s bacon grilled cheese recipe and hopes the flavor will bring fans a similar memory of a delicious favorite meal, enjoyed on the cheesy crunch of a Lay’s potato chip.”
Fans voted on the competition’s three finalists from April to June. The two runnerups pitched a Valentina & Lime and Wavy KoreanStyle Fried Chicken flavors.
The different two finalists have been Valentina & Lime and the Wavy KoreanStyle Fried Chicken. Lays/Instagram
While they misplaced out on the grand prize, the runnerups will still be given $500,000 each. Their flavors will also be featured in grocery shops, but only for a restricted time.
“I’m so honored to be named the Lay’s Do Us A Flavor winner. Seeing Lay’s Bacon Grilled Cheese flavored potato chips introduced to life was a dream come true in itself, George mentioned, as reported by News 9.
“And knowing that thousands of Lay’s fans across the country tried and loved it, just as much as I did, fills me with immense joy and gratitude for this opportunity,” she added.
The “Do Us A Flavor” contest began in 2012. Bloomberg News
The snack company’s annual contest began in 2012 and boasts a class of oddball winners from various flavor palates including the sincediscontinued Cheesy Garlic Bread and Southern Biscuits and Gravy. Some earlier winners have returned as limitedtime gives, usually around the time of the competition.
In October, Balenciaga made a $1,800 purse that seemed like a reproduction of a giant Lay’s potato chip bag.
Some people, though, just like having an alternative to be artistic and don’t care about financial prizes.
Last 12 months, town of Madison, Wisco. hosted a contest to identify its new snowplow. The 3,000odd residents who turned up to vote finally settled on “Rosie the Rubbisher,” a play on World War IIera Norman Rockwell icon Rosie the Riveter.
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